2014 Blog Retrospective
In our efforts to nurture a sense of community across our statewide network of cultural heritage practitioners and beyond, our C2C team has bravely plowed ahead into the social media realms of blogging and Facebook. By offering preservation tips and sharing stories from NC’s cultural heritage collections, we have carved out a fairly small online niche. We have 240 followers and another 30+- Facebook followers view our posts each week. Followers’ online addresses suggest that about 2/3 of them hail from NC. Though small, our audience extends across the globe, with over 3 thousand views in 2014 from other English-speaking countries and scattered views from 112 additional countries on every continent. We appreciate all of our readers and especially those who take the time to offer feedback and share any useful or interesting tidbits they find on these posts with colleagues.
The wordpress forum provides quantitative information about blog use by tallying the number of times viewers click on a given post. Sometimes we can infer more qualitative data about topics readers found the most helpful. As a result, here are some superlatives for posts based on views during the past year.
- Most curious: “Beware Carpet Beetles” received a tally of 3,500 views. Although it is important to learn about these heritage eaters for integrated pest management and collections preservation, it’s astounding that this post [from 2012] has been our most popular this year. Also perplexing is that there are rarely corresponding referral links or signs of readers clicking on a link the post provides. These statistics lead us to wonder whether the high number of views is the result of human activity or whether instead, the post has gotten attached to some kind of repetitive robo-visitation.
The following superlatives only had views in the hundreds, not the thousands.
- Best preservation tips: “Pros and Cons of Plastic Storage Containers” and “Sealing Wood for Storage and Exhibition“—a guest post by conservator Marc A. Williams went live in 2012 and 2011 respectively and address essential preservation concerns, applicable for even the smallest museums. This quilt from an NC county historical museum is a good illustration of the importance of sealing wood before using it to mount artifacts–especially textiles and paper. The yellowish, brownish lines on the quilt are the result of acid migration from a wood frame behind. A plexi cover over the quilt trapped the acidic vapors inside a narrow space. Although we can’t all have the in-depth preservation knowledge that many conservators–like Williams–have accumulated, we can learn enough to avoid such errors and strive to “do no harm” to the artifacts under our care.
- Cross-disciplinary: “Mineral Hazards” is a guest post by Chris Tacker, who is a curator at the NC Museum of Natural Sciences, published in spring of 2013. That it is our 4th most viewed individual post in 2014 is a testament to the usefulness of Chris’ knowledge and the power of reaching out to colleagues outside our history discipline.
- Most popular 2014 posts: Both “Thinky-Drinky” & “Expendifacts” earned this title and both deal with hands-on experiences in historic houses and sites.
- Most collaborative: “Sleep Tight,” another guest post published this year, was written by a public history graduate student from the UNCG program who worked with staff from the High Point Museum to re-string a period bed at Blandwood Mansion. The group of four used a video that colleagues from Historic Hope Plantation developed for guidance. That’s a total of 6 NC cultural heritage practitioners and 4 allied institutions involved in the project that our blog has the privilege of showcasing!
We hope to continue to provide sometimes exciting and always informative content in 2015, so stay tuned and keep us posted on the challenges you’re encountering as well as what’s working for you.